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Templates Overview

The Templates feature is currently marked as Coming Soon in the Soku dashboard. The template editor and template catalog are not yet accessible from the sidebar. The Templates API for OG image rendering is available, but the dashboard UI for creating and managing templates is under development.
Templates in Soku are reusable visual layouts that generate dynamic content — images, text overlays, and branded graphics — from a set of input parameters. You design a template once, and then use it repeatedly with different data to produce consistent, on-brand content at scale. Templates power two key capabilities in Soku:
  1. Content repurposing — Automatically transform content from one platform into a different format for another platform using templates in your automation workflows.
  2. OG image generation — Render dynamic Open Graph images via the API for use on websites, blogs, and link previews.

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Where to Find Templates

Templates are managed at /templates in your Soku dashboard. The templates page includes:
  • Template catalog — A browsable gallery of all your templates, displayed as visual cards showing a preview of each template.
  • Filters — Filter templates by type (image or text), by creator, or by search term.
  • Create button — Click New Template to open the template editor and build a new template from scratch.

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What a Template Contains

Every template is made up of the following:

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Template Use Cases

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Automated Content Repurposing

When Soku detects new content on a source platform, a template can automatically generate new content for a destination platform. For example:
  • A TikTok video is detected. The template takes the video’s title and thumbnail and renders a branded image card for Instagram.
  • An Instagram Reel is detected. The template extracts the caption and renders a formatted text image for X (Twitter).
Templates used for repurposing are referenced by Repurpose Links and Automation Workflows.

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OG Image Generation

Templates can be rendered on demand through the Soku API to produce dynamic Open Graph images. This is useful for:
  • Blog posts that need a unique social preview image for each article.
  • Landing pages with personalized OG images based on URL parameters.
  • Automated social cards for newsletters or product pages.
See OG Image Templates for API details and usage examples.

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Manual Post Creation

You can also apply templates when creating posts manually in Soku. Select a template, fill in the dynamic fields, and the generated image is attached to your post. See Using Templates in Posts for a step-by-step guide.

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Template Elements

Templates are composed of elements that you place and arrange on the canvas. Each element type has its own set of properties. Elements are stacked in layers. You can reorder layers to control which elements appear in front of or behind others.

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Dynamic Parameters

Dynamic parameters are the key to making templates reusable. Instead of hardcoding text or images into a template, you define placeholders that accept different values each time the template is rendered. For example, a template with a title parameter and an authorName parameter could produce:
  • Render 1: title = “5 Tips for Better Lighting”, authorName = “Jane Smith”
  • Render 2: title = “How I Grew to 100K Followers”, authorName = “Alex Chen”
Same template, different output each time. Dynamic parameters are passed as a config object when the template is rendered — either through the API, through a repurpose link, or when creating a post.
Template parameters are flexible. You can define as many or as few as your design requires. Common parameters include title, author, content, backgroundImage, and avatarUrl.

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Getting Started