Connecting Platforms
Soku lets you connect your social media accounts so you can publish content to multiple platforms from a single dashboard. All platform connections use secure OAuth authentication — you never share your password with Soku.
How Connections Work
- Go to Settings in your Soku dashboard (gear icon in the left sidebar).
- Find the platform card for the network you want to connect.
- Click Connect on that platform card.
- You are redirected to the platform’s official authorization page.
- Grant Soku the required permissions.
- You are redirected back to Soku, and the account appears in your integrations list.
Soku securely stores your authorization tokens and automatically refreshes them in the background to keep your connections active.
| Platform | Auth Method | Supported Content Types | Token Refresh | Multi-Account |
|---|
| Instagram | OAuth via Facebook Login | Image (up to 10), Video, Carousel | Managed by Meta (long-lived token) | Yes |
| TikTok | OAuth 2.0 | Video, Photo (up to 35 images) | Automatic | Yes |
| YouTube | OAuth 2.0 (Google) | Video | Automatic | Yes |
| Facebook | OAuth via Facebook Login | Text, Image (up to 10), Video | Long-lived user token | Yes |
| X (Twitter) | OAuth 2.0 with PKCE | Text, Image (up to 4), Video | Automatic | Yes |
| Threads | OAuth via Meta | Text, Image (up to 20) | Managed by Meta | Yes |
| LinkedIn | OAuth 2.0 | Text, Image (up to 9), Video | Managed by LinkedIn | Yes |
| Snapchat | OAuth 2.0 | Image, Video (Stories, Spotlights, Saved Stories) | Automatic (60-day tokens) | Yes |
Feature Comparison
| Feature | Instagram | TikTok | YouTube | Facebook | X (Twitter) | Threads | LinkedIn | Snapchat |
|---|
| Text posts | — | — | — | Yes | Yes | Yes | Yes | — |
| Image posts | Yes | Yes | — | Yes | Yes | Yes | Yes | Yes |
| Video posts | Yes | Yes | Yes | Yes | Yes | — | Yes | Yes |
| Carousel posts | Yes | — | — | — | — | — | — | — |
| Direct publish | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Yes |
| Automated reposting | Yes | Yes | Yes | Yes | Yes | Yes | Yes | — |
| Upload status polling | — | Yes | — | — | — | — | — | — |
Character Limits
| Platform | Character Limit | Notes |
|---|
| X (Twitter) | 280 | Standard accounts. Premium+ accounts support up to 25,000 characters. |
| Threads | 500 | |
| Instagram | 2,200 | Caption text |
| TikTok | 2,200 | Description text |
| Facebook | 5,000 | |
| LinkedIn | 3,000 | |
| YouTube | 100 | Title only. Description supports up to 5,000 characters. |
| Snapchat | 160 | Spotlight description only. Stories have no text field. Saved Story titles are limited to 45 characters. |
Plan Limits
Each plan determines how many accounts you can connect per platform.
| Plan | Accounts per Platform |
|---|
| Starter | 1 |
| Pro | 2 |
| Agency | 5 |
Connection Health Status
Each connected account shows a token validity badge in Settings:
| Badge | Meaning | Action Required |
|---|
| Green (OK) | Token is valid and working | None |
| Yellow (Warning) | Token expires soon | Soku will attempt auto-refresh. No action needed unless it fails. |
| Red (Danger) | Token has expired or was revoked | Re-authorize the account by clicking Reconnect in Settings. |
Keeping Connections Healthy
Soku runs background token refresh sweeps to keep your connections active:
- TikTok, YouTube, X, Snapchat: Automatic token refresh before expiration. Sweep runs periodically.
- Instagram, Facebook, Threads: Long-lived tokens managed by Meta. Soku refreshes these as needed.
- LinkedIn: Tokens managed by LinkedIn with automatic renewal.
If you change your password on a connected platform or revoke Soku’s access from that platform’s settings, you will need to reconnect your account in Soku.
Next Steps
