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Creating a Post

The Create Post page is your starting point for publishing content across all of your connected social media accounts. From a single screen, you can write your caption, choose your platforms, upload media, and publish or schedule your post.

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Getting to the Create Post Page

Navigate to /create from the main sidebar or click the Create Post button available throughout the app.

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Overview of the Create Post Page

The Create Post page is organized into the following sections:
  1. Content type selector — Choose whether you are creating a text, image, or video post.
  2. Caption editor — Write the caption for your post. Character counts are enforced per platform.
  3. Platform selector — Pick which connected accounts should receive this post.
  4. Media upload area — Upload images or video depending on your selected content type.
  5. AI tools — Transcribe video and generate captions using AI (requires credits).
  6. Preview panel — See a live mobile preview of how your post will appear, complete with your avatar and username from the connected account.
  7. Publish controls — Publish immediately or schedule for a future date and time.

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Step-by-Step: Creating and Publishing a Post

  1. Go to /create.
  2. Select your content type (Text, Image, or Video).
  3. Write your caption in the caption editor. Character limits are shown and enforced for each selected platform.
  4. Select one or more platforms to publish to.
  5. If your content type requires media, upload your image(s) or video.
  6. (Optional) Use AI-powered captions to generate a caption from your video transcript.
  7. (Optional) Enable platform-specific captions to customize the caption for individual networks.
  8. Review your post in the preview panel on the right side of the screen.
  9. Click Publish to post immediately, or click Schedule to set a future date and time.
The preview panel updates in real time as you type and will display the avatar and username pulled from your connected account for each selected platform.

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What Happens After You Publish

When you publish a post, Soku groups all of the per-platform posts together under a single submission. You can track the status of every post from the Post History page at /posts. Each platform receives its own status (queued, processing, succeeded, or failed), so you can see exactly which platforms completed successfully and which need attention.