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Repurpose Links

Repurpose links automate content repurposing between platforms. When you create a repurpose link, Soku automatically watches for new content on a source platform and republishes it to your configured destinations, with optional template formatting and custom settings.
Repurpose links are managed through the Soku web application, not through the public API. You can create, configure, and delete repurpose links from the dashboard.
  1. Log in to your account at mysoku.io.
  2. Navigate to Automations > Repurpose Links.
  3. Click Create Repurpose Link.
  4. Select the source platform and account to watch for new content.
  5. Choose the content type to repurpose (post, video, story).
  6. Optionally select a template to apply to the repurposed content.
  7. Configure settings such as whether to include the original caption or automatically add hashtags.
  8. Save the repurpose link.

Configuring Settings

Each repurpose link supports the following configuration options:
SettingDescription
Source platformThe platform to watch for new content (for example, Instagram, TikTok, YouTube)
Source accountThe specific account to monitor
Content typeThe type of content to repurpose (post, video, story)
TemplateAn optional OG image template to apply when repurposing
Include captionWhether to carry over the original caption to the repurposed content
Add hashtagsWhether to automatically add relevant hashtags to the repurposed content
To stop automated repurposing, delete the repurpose link from Automations > Repurpose Links in the dashboard. Deleting a link stops all future automated repurposing for that configuration. Content that was already repurposed is not affected.

Supported Platforms

Repurpose links support content from the following source platforms:
PlatformSupported Content Types
InstagramPosts, Reels, Stories
TikTokVideos
YouTubeVideos, Shorts
FacebookPosts
X (Twitter)Posts

Next Steps

TopicDescription
Repurpose LinksDetailed guide to configuring repurpose links in the dashboard
Content RepurposingLearn about content repurposing workflows
Posts APIManually create posts via the API
Templates APICreate templates for use with repurpose links